Some people might like to think that writing happens organically. It sure would be nice if we could just sit down in front of the blank page and get paid for whatever pours from our minds. Sadly, being a professional writer requires a great deal more. Continue Reading
Back in the good old days, blogging served as the primary vehicle for content marketing. That ship has sailed. Now you need a more diverse content marketing strategy if you hope to increase brand awareness and boost your sales. You have many options, depending on the type of business you run, and you might need a partner to help you select proper content channels and manage them effectively.