VideoStrike Makes Big Claims, But Does Not Deliver?
VideoStrike IS NOT What It’s Creators Promise!
VideoStrike claims “you can increase your conversions and grab a huge share of the video market with zero extra effort – all by having the BEST presentations out there…”
In my use of the product I found that not to be the case at all. In fact it was far from what the creators Radu Hahaianu & Firas M.Alameh together with Rahil claim.
In fact, I sent an email to Radu prior to the launch voicing some of my concerns, but never received a reply!
Below is a video review by Sam Baker that exposes the limited scope of this software. I didn’t see the point of creating a redundant video and that’s why I’m using Sams.
Essentially VideoStrike uses static background images and allows you to superimpose text or other images on top of the backgrounds. Once you’ve built your slide, the software converts them into a video, of sorts.
There is no audio recording function so if you want to add voice or music tracks, you will have to upload them separately in another video editing software. This sort of defeats the point, right. There is a screen record feature but it is basically useless as it only records the software’s desktop.
Even at it’s low cost, the frustration level of trying to create a decent video presentation outweighs any cost savings (IMHO).
What To Look For In A Video Creation Software
There are several things you need to consider before deciding on a video creation software:
- What kind of videos do you intend to create? (Screen Capture, Explainer, Whiteboard, Animated, PowerPoint?)
- How often do you intend to create videos?
- What is the capacity of your computer (Processing and HD space)
- What is your budget?
- Screen Capture: A screencast is a digital recording of computer screen output, also known as a video screen capture, often containing audio narration. (For windows users Camtasia or Video Motion Pro are great products.)
- Explainer Videos: An Explainer Video is a short, fun and informative video that is usually 2 – 3 minutes long but in some cases (like this video which runs at 3:22) can be longer. Because it is light, entertaining and fun to watch it captures and retains viewers more effective than just text or boring videos.
- Live Action Explainer Videos: A non-animated promotional video explaining your business’s product or service. Examples of this include the Dollar Shave Club and PooPourri videos (see below). Live action explainer videos are usually best for companies selling a physical product or people-oriented service, such as a restaurant, or consulting group. Having flesh and blood people in your explainer video can create an emotional connection for viewers, as we are naturally drawn to other human faces. However, live action means you’re stuck to the confines of the real world – no magical unicorns whose enchanted horns can back up your data.
- Animated Explainer Videos: The most popular type of explainer video, animation is often the preferred format for explaining services or intangible tech products like software. Some services involve few, if any, physical objects, making live action an unrealistic option. Animated explainer videos allow for more creativity, and are easier to edit or update when you want to make future adjustments. (Explaindio is most recognized in IM circles for these kinds of videos.)
- Whiteboard Explainer Videos: A whiteboard video is an explainer video in which animation is hand drawn and erased on a whiteboard. This format of video has become popular due to its ease of operation and low cost, making it one of the cheapest types of explainer video to create. (VideoScribe & Explaindio excel for these kinds of videos.)
- Kickstarter Explainer Videos: You’ll notice that nearly all Kickstarter projects involve an explainer video of some kind. Really, Kickstarter explainer videos aren’t so different from a regular product or service explainer video, although they do tend to be longer. Browsing Kickstarter can be a fun way to see many examples of explainer videos.
How Often Do You Intend to Make Videos
If you are just a casual creator of video content, investing a lot of money in software may not be the best choice. There are plenty of free solutions online that you can use to create the occasional video.
Before I invested in Camtasia for example I used the online service Animoto for months to create videos from images with text. By the way, Animoto comes with a full library of music files for free.
I also used Jing. Its produced by TechSmith, the same company that produces Camtasia. Jing is great for short screencast videos – 5 minute limit; and it’s free to use. It is perfect for short instructional or demo videos and you can store your videos in the cloud, saving your hard drive space.
Recording and editing videos can put a strain on your system; especially if you’re using an older computer. When I first started out using an old Dell computer, there were times when my system ground to a halt or just crashed trying to render a video. You need to consider this when thinking about software.
According to VideoMaker.com – One way to start thinking about configuring your video editing computer is to build up from the minimum requirements of your particular editing software. Products like Adobe Premiere Pro CS5.5, Apple Final Cut Pro X, and Sony Vegas Pro 10 typically recommend at least a 2 GHz multi-core processor (e.g., Intel Core 2 Duo), 2 to 4 GB of RAM, a GPU-accelerated graphics card like the NVIDIA GeForce with at least 256 MB of internal memory, and a 7200 RPM hard drive for editing compressed video formats or RAID 0 for uncompressed.
That’s a good start for even HD editing, but these companies also work with partners to recommend step-up systems for more advanced editing. Apple obviously is happy to offer Macintosh and MacBook systems; Adobe has Dell, HP, and Lenovo as hardware partners; and Sony highlights a selection of certified, pre-configured Supermicro workstations from around $4,000 to $7,000.
If you’re doing more intensive editing, you can step up to a mid-range system for improved rendering speeds and real-time playback on the timeline. This might include a next-generation processor like the Core i5, quad cores for better multi-processing, redoubled memory at 4 to 8 GB, a more professional-grade GPU like the NVIDIA Quadro or AMD Radeon HD with more internal memory (512 MB to 1 GB), and higher-performance hard drives at 10,000 RPM / 3 Gbps.
I own several top video software products including:
- Camtasia ($300)
- Video Motion Pro ($57 – $67)
- VideoVibe Pro ($67)
- Explaindio ($57/year)
- Easy Sketch Pro 3.0 ($37 – $97)
The truth is you get what you pay for. Quality software is an investment. Good video software products save you time & effort, enhance your creativity and render an end product that increases the marketability of your product or service. This is not the case with VideoStrike.
Final Thoughts About Video Strike
VideoStrike is a disappointment.
Obviously there will be those who purchase VideoStrike because it’s the latest shiny object. In my opinion, it’s a poorly developed software that does not deliver on its claims.