Add ‘Shock Spots’ Script and Boost Conversion 5X
Shock Spots is a new WordPress plugin from Radu Hahaianu, Mark Bishop et al that claims it will get “more clicks and more profits” from the same traffic. But is it true?
I’m sure if you’re like me, you take the hyperbolic language associated with most product launches with a grain of salt. However, Radu may be on to something.
Shock Spots adds code to your WordPress site that creates what are known as ‘native advertising’ images in your posts.
What Is Native Advertising
Native advertising is a form of online advertising that matches the form and function of the platform on which it appears. For example, an article written by an advertiser to promote their product, but using the same form as an article written by the editorial staff. The word “native” refers to the content’s coherence with other media on the platform. Source: Wikipedia
Below are examples of ‘native ads’ on popular websites:
Shock Spots emulates these types of ads, albeit on a smaller scale. Yet, it is a highly effective way of increasing conversions if done correctly. It works because the ads are subtle, almost sublime as opposed to the more common in your face banner ads or big orange CTA buttons.
If all the evidence for Native Advertising is correct (content marketers are moving in this direction) for less than the price of a pizza, you can purchase Shock Spots.
If you convert one more website visitor than you have in the past, it will pay for itself. For that reason alone I purchased it myself and am recommending it to my subscribers.